Twitter is more potent than just a micro-blogging site. Twitter has the potential of being a marketing tool for the online savvy lead generation companies. Fusion BPO Services has an integrated Twitter campaign to promote the client’s products/services. We have a corporate profile of our own, too. Our activity on Twitter is similar to what call center units generally do to generate leads. We use our profiles on Twitter to connect with our customers and also try to get more prospective customers in the loop. Our BPO agents are always actively promoting stuff through meaningful tweets and updates. We do not believe in spamming the Twitter page with links to the services pages of our clients.

Interaction is what we do for sales lead generation through Twitter. We respond to the tweets posted by our followers online. We answer queries about our clients and call center services. We provide immediate support by attaching our inbound call center team with the social media team. When our BPO agents find someone looking for information on the domain we are working in, they immediately step in with the desired information. That earns us brownie points from our clients as well as customers. Monitoring tweets posted by rivals and competitors is another activity that we do. Fusion BPO Services likes to be in the loop always.